Named one of 2018’s “Top 100 Most Influential People in Real Estate Staging”, Bobbie McGrath is a national award-winning home stager, international trainer, speaker and co-author of Amazon’s best-selling book, “Home Staging: The Power That Sells Real Estate”. Bobbie was voted by her international peers as one of the Top Ten Occupied Home Stagers in America in both 2015 and 2016. She has been recognized as “Best of HOUZZ” for customer service and design in 2015, 2016, 2017 and, once again, outstanding customer service in 2018. Bringing her expertise to the Raleigh/Durham/Chapel Hill area has raised the expectations of the home buying public!
Known as the “Occupied Consultation Specialist™“, Bobbie has created an outstanding training program “Talking Your Way to a Six-Figure Income” as part of her Occupied Consultation Specialist™ educational series. Stagers from around the world are embracing her no-nonsense approach to providing positive and empowering consultations sure to move the selling public to action!
- 2016 Top Ten Home Stager of the Year-USA Occupied Category
- 2015 Top Ten Home Stager of the Year-USA Occupied Category
- RESA-Pro since 2014
- Member Real Estate Staging Association (RESA)
The only award winning home stager specializing in occupied home staging services throughout the Raleigh/Durham/Chapel Hill area, Bobbie’s focus on providing practical and cost-effective home staging recommendations has earned her the reputation as the “go-to” Stager.
Realtors use words like, “positive”, “professional”, “effective” and “great communicator” when describing her interactions with their clients. Home sellers often remark how the deceptively simple changes she recommends can create such a huge difference in the way their house is shown. After her staging experience with Bobbie, one seller remarked, “I’ll never sign with a Realtor who doesn’t use Bobbie as their Stager.”
Among Bobbie’s newest endeavors is the recent release of her “Occupied Consultation Specialist™” training program. Developed for home stagers looking to provide a top-notch occupied consultation sure to get results! Based on her 14+ years consulting on well over 6,000 properties, Bobbie shares the insights needed to create compelling interiors sure to entice potential home sellers.
With her years of experience speaking with thousands of sellers, hundreds of Realtors and home stagers, Bobbie McGrath has become a sought-after speaker and trainer. She is currently training Australian realtors on how best to present staging to their listing clients as a powerful and effective marketing tool. She created the North Carolina Board of Realtors approved, “Setting the Stage…” as a continuing education elective for Realtors. Her communication style, choice of words and “tasting” of color make her sessions memorable!
Whether meeting with home sellers, speaking to organizations or training realtors and fellow stagers, Bobbie’s goal is to leave you with a positive and empowering message sure to “Set the Stage” for YOUR success!
- Bobbie helped me get my house ready to list for sale. She is very efficient and knows what is important to a potential buyer. She was extremely helpful in making a list of Top 10 items for me to concentrate my efforts. Also, she is willing to do as much or as little in order to stay within my budget. Once I took care of my items, she came in and staged the place beautifully and worked with what I already had. The value of her services was tremendous to me! I would highly recommend her.Karen CHome Seller-HOUZZ
- My realtor recommended Bobbie for staging my home prior to listing it for sale. My home had so much potential, but over the years I had collected more plants, decor and other "stuff" than I knew what to do with. Bobbie was able to see through the clutter, instruct me what to pack/minimize and what to focus on. She was the ultimate professional; never did I feel embarrassed at the state of my home, which needed some TLC & deep cleaning. Instead, she made me feel very confident about getting the house ready with her calm confidence. After walking through my home, she provided a prioritized list of things I should accomplish before listing. She also made it clear to let her know of those items on the list I wouldn't/couldn't accomplish so that she could offer a work-around. Just prior to photographs and listing, she was extremely helpful in placing items, showing me some great ways to make bedding look phenomenal and continued to show kindness, grace and patience. Bobbie is very down-to-earth, fun and easy to talk to. She chose a beautiful color palate for my home's interior and exterior paint that I would have never had the confidence to pick. I would recommend her to anyone needing help making decisions prior to listing. The icing on the cake from this experience was my home selling the first day it was shown.Justin K Homeowner-HOUZZ Review
- Our real estate agent/friend recommended Bobbie and working with her has been a great experience. She is professional, talented and very personable. We spent three hours walking through our home both inside and out. We plan to put our home on the market in early 2016 and Bobbie helped me develop a plan to get it ready. We discussed improvements such as painting, light fixtures and carpeting. She dissuaded me from several plans I had that would not be worth the investment. Bobbie was thorough and followed up with every promise. I give her very high marks and will have her back before we put our home on the market!Jane MHome Seller-HOUZZ
- Kim SaylorBroker/Training Manager at Fonville Morisey Realty
Bobbie is amazing! She not only is the very best at staging my listings, but my sellers fall in love with her. She is so very tactful and handles my clients like they are her family. Her transformations come gently, and usually very inexpensively, as Bobbie shops" the house" not the stores. I will recommend her always!
- Bobbie McGrath of Successful Staging was a huge help in getting our house ready for sale. First, she came highly recommended. She had staged my sister's home and it sold in 5 days. We asked her out to our home last April, a year before we were ready to sell, because we knew we needed some upgrades. She has an amazing eye for color, light, space, and shape and gave us just the advice we needed to do the changes that were really needed and would make the most impact. She is so easy to work with and makes the process much more fun than you imagine. This is partly because you can really see how much improvement each step makes. We worked through that list last year. Much of which we could do ourselves. Last month we asked her out again for a final review. Once again, her advice helped us arrange, de-clutter, and add more light and color to our home to show it to it's best advantage. After that I emailed her photos of what I had done and she generously gave us final advice on the phone. I can't thank her enough. She explained her rationale behind each recommendation so I learned from her, she offered us advice on how to accomplish the changes with the best providers at the lowest cost, and she used our possessions where possible to further minimize our outlay of money. I like our home now better than it was before and would love her to help up on the other end of our move. Perhaps by phone. Thank heavens for Facetime!Robin Whome Seller-HOUZZ
- Lorena ChiapparaAustralian Realtor
After doing Bobbie's course l am now committed to staging every property l list. My latest result was sold in 24 hours, after 51 inspections over the 2 days with 6 written offers, and sold for a whopping $65,000 over my initial appraisal price.
$46,000 over list price!
What more can a real estate agent hope for? Working with Bobbie has given me a new direction and focus in my business- and l look forward to taking my real estate career to a whole new level.