It's All About The Story

It’s all about the story…it really is! Selling your house is all about the story that potential homebuyers tell themselves when they preview your marketing photos online and, again, when they actually tour your property. They are looking for a happily ever after just as you are when you, in turn, search for your next home. Think of Staging as the art of telling a story in 3-D. This is what this blog is all about. The art of storytelling…take a look behind the curtain as I share tips and techniques as well as tragedies and triumphs of fellow home sellers who make the active decision to either use or not use the marketing power of Staging. Along the way you’ll meet a wide variety of folks involved in the Staging process, too. After all, a story is never complete without a full cast of characters!

  • Why It’s Smart Business to Stage Your Listings!

  • Occupied Staging of a Contemporary Farmhouse

  • Staging Mentor

    We’re very excited to announce that Bobbie McGrath has been accepted as a mentor into the nationally recognized and award…

  • June 1 | Staging Across the Miles…

    Australian Realtors join Bobbie to discover how incorporating Home Staging into their business plan will sell their listings faster and…

  • Soft Contemporary With a View